About Us
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More than a supplier, your partner in guest satisfaction.
Our Philosophy
AGA Hospitality embodies simplicity, style and sophistication. Every product, from our Michelle Kelly collection to our premium towelling, is crafted to exacting standards, delivering exceptional quality, lasting value and an elevated guest experience.
Our Vision
To redefine luxury hospitality by delivering thoughtfully curated solutions that inspire memorable guest experiences and become the trusted choice for hospitality businesses across Southern Africa.
Why Us
Your Comprehensive Hospitality Solution
While AGA Hospitality is renowned for its premium guest amenities, we offer a complete hospitality solutions portfolio designed to simplify procurement. As your trusted one-stop partner, our comprehensive product range supports every aspect of the guest experience:
Guest Amenities
This includes everything from our Off-the-Shelf ranges like Zahara and Chaume for practical, everyday use, to our specialised Bottled Ranges such as African Touch, Botanical Bliss, and Milk.
Bedroom, Linen & Towelling
We provide a practical range of absorbent towelling essentials, from open-toe and thong slippers to luxury gowns and 630gsm bath mats. Our bedding essentials, including duvets, pillows, and mattress protectors, are crafted for comfort and durability.
Room Accessories
To complete the guest journey, we offer an array of support items, including wooden tea boxes (6 to 12 compartments), luggage racks, kettles, and anti-theft hangers.
Beverage & Housekeeping
Our reach extends to the beverage station, providing premium guest beverages (Nescafé, 5 Roses, and Angels Biscuits), and to the back-of-house with professional detergents and hygiene products like Pine Gel and Super Gel.
The Art of Custom Branding
Custom Branding
This personalised approach ensures your brand stands out while reflecting quality, refinement and attention to detail. As guests take these beautifully branded products home, your brand remains top of mind beyond their stay, creating a lasting impression, encouraging recommendations and extending the guest experience long after check-out.
Build a Branded Range That Sets You Apart
Choose from distinctive bottle styles, including Square Nellie bottles, Amber flats, and Aluminium rounds, then elevate the look with premium gold, silver, or black pumps that complement your property’s style.
Turn Everyday Amenities into Brand Touchpoints
With a dedicated setup fee, we apply custom labelling to products ranging from 20g pleat-wrap soaps to 100ml room diffusers, helping every detail reinforce your brand.
Leave Guests with a Lasting Premium Impression
This personalised approach helps your logo stand out while communicating the quality, refinement, and attention to detail that encourage guests to remember, and recommend your establishment.
Our Commitment to
Sustainable Luxury
Bulk Refill Systems
We provide high-volume 5L and 25L refills for all major formulations, allowing establishments to minimise single-use plastic waste.
Eco-Friendly Accessories
Our range includes eco dental kits, shaving kits, and vanity kits in soft-pack presentation, specifically designed for the eco-conscious lodge.
Natural Formulations
Many of our ranges, including Wild Botanicals and Milk, are made with ingredients with the planet’s footprint in mind. The result is a thoughtful guest experience that supports comfort, well-being, and sustainable luxury.
Contact Us
National Reach, Regional Expertise
Though we are headquartered in Midrand, AGA Hospitality maintains a robust national footprint to ensure exceptional service across South Africa. We believe in personal connection and have dedicated regional sales experts to guide you through your amenities needs:
- Gauteng & National: Led by Samantha, our head office team handles large-scale national accounts and Johannesburg-based inquiries.
- Western Cape: Based in Cape Town, Stacey provides on-the-ground expertise for the unique needs of the coastal hospitality market.